Created 11x 17 Poster using InDesign software- went to production for Doug Fir Lounge- Portland, OR
Friday, October 22, 2010
POSTER/CALENDAR/MENU- DOUG FIR LOUNGE
SCENARIO:
Client is a booking agent for a music venue/lounge and is in need of updated collateral for upcoming weeks. They will need a promotional poster for a show, a calendar of events for the month, and they've added some new items to their menu and need that updated as well.
Design Objective: create three 11x 17 single page designs in a series. All three will have a consistent look and feel.
This was a promotional poster created for the Doug Fir Lounge
At the end of project, all students submitted their work and my work placed and won the final competition. Doug Fir Lounge produced over 800 copies to advertise for opening acts.
POSTER DESIGN
Adobe Illustrator NEIGHBORHOOD POSTER Project:
Created 10" x 15" vertical poster design for Portland neighborhood special event (fictitious).
Includes 1.5" neighborhood logo, lower right corner. Set up in CMYK colors.
Had to be visually appealing, using graphics that draw the viewer in and event must be prominent.
Thursday, October 21, 2010
JAZZ FLYER
Created advertising fliers using InDesign software to promote local interest in Jazz (fictitious event).
THE NEWSLETTER PROJECT
Designed and produced a 4-page 8.5" x 11" newsletter which communicates important information
on the topic of newsletter design. Based on a multiple-column grid using InDesign software.
RESTAURANT BUSINESS SYSTEM
Business System created InDesign.
Includes:
8.5 x 11 Letter Head, 9.5 x 4.125 Envelope, 2 x 3.5 Business Card, 4.5 x 3.5 Mailing Label
All pieces include restaurant logo and in 2 pantone colors.
RESTAURANT BROCHURE & LOGO
Created 8.5 x 11 brochure for an upscale neighborhood restaurant and bar (fictitious) featuring euro-style tempting desserts and signature house cocktails!
Kept it simple and understated but made sure it had punch to grab attention. My final attempt was to make it not so busy. And made impact by the color bars behind the type on the cover and the logo to help reinforce the grid.
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| logo experimentation |
NEIGHBORHOOD LOGO DESIGN
Used Adobe Illustrator to render an illustrative logo designed to represent the major features of a Portland neighborhood.
My neighborhood happened to be a charming marine community located along the shore of North Portland east of I5 and across from Hayden and Tomahawk Islands, called 'Bridgeton'.
For imagery I used the surrounding terrain such as the boats, sailboats floating in the marina.
2-PAGE CELEBRITY SPREAD
Designed a two-page, full color (CMYK), 17" x 11" spread featuring a well-known celebrity.
I chose Janis Joplin. Typography played a major role in the design. I integrated the headline, subhead, image and body copy into a cohesive, visually interesting design I felt conveyed the message visually.
DVD COVER
Created DVD Cover for the film: Portland: Quest for the Livable City.
The focus of the Making Sense of Place film series is growth and change in large metropolitan areas, through the eyes and voices or residents.
Design includes a typographic title design and photographic images courtesy Steckly Studios.
3 Pantone (PMS).
Purpose To communicate the mood using images an color combinations. I chose images that best reflect my interpretation of the film.
CULTURAL CANDY BAR
Created German candy bar using InDesign software. Packaging includes Color Palette, and Style, typography, flavor, overall mood complete with image that would represent the culture accurately.
Purpose: To practice color theory and application while exploring the style, symbolism and color palette of a particular culture. To create a package for a 3-dimensional object. To target a specific market through packaging design.
Wednesday, October 20, 2010
WORD PAIRS
We randomly drew three nouns and three adjectives from the words supplied by the instructor. Paired up one noun with one adjective and created three different word pairs.
Tension, Playfulness, Negative/Positive, Subtraction, Combination, Hybrid etc came into play at one time or another.
TYPOGRAPHY - SINGLE WORD DESIGN (BY HAND)
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| Single Word Production by Hand - Trendsetting/Hip Category |
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| Single Word Production by Hand - Children Category |
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| Single Word Production by Hand - Corporate/Business Category |
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